Food U Desire in Park Slope: Sandwiches, Smoothies & Late-Night Eats
Store Overview
Food U Desire at 423 7th Ave, Brooklyn, NY 11215 (π 718-965-1249) is a deli that locals rely on for dependable eats from early morning to midnight. Its bright signage and corner-store charm stand out on 7th Ave, making it easy to spot for anyone walking from Prospect Park or heading toward 9th Street.
Inside, the vibe is no-frills but welcoming—fast-moving during peak hours, yet always backed by a friendly crew behind the counter. It’s the type of deli where you see a mix of stroller parents, NYU students, late-night workers, and hungry tourists. With its presence on Grubhub, Seamless, DoorDash, and its own website (foodudesire.com), Food U Desire makes itself accessible to anyone who craves reliable deli classics at almost any time of day.
Menu & Services
Food U Desire’s strength is variety. Whether you want a bagel and coffee at 8 AM, a grilled chicken sandwich at noon, or a chopped cheese at 11 PM, they’ve got you covered.
Menu highlights:
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Grilled Chicken & Avocado Lovers Sandwich – $12.00
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Chopped Cheese on a Hero – $12.00
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Cajun Chicken Quesadilla – $7.95
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Cheese, Lettuce, & Tomato Sandwich – Classic simplicity
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Smoothies & Lassies – A standout for a deli, praised by regulars
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Breakfast Special – Sandwich + free coffee before noon on weekdays
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Lunch Combo – Sandwich + chips + drink, value-driven and fast
The deli also offers pasta, burgers, wraps, salads, shakes, and protein smoothies. Open daily from 7:00 AM to 12:00 AM, it’s built for commuters, lunch crowds, and late-night bites.
Review Summary
Positive Feedback:
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Sandwiches are consistently tasty
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Smoothies and juices surprise with freshness
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Staff is friendly and efficient
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Great value, especially with specials
Critiques:
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Seating is limited, better for takeout or delivery
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Some online listings confuse customers with multiple addresses (Smith St, Ridge St, 7th Ave)
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Wraps and salads occasionally vary in portion size
Human Commentary
In New York, deli loyalty is built on consistency and extras—like that free morning coffee deal. Food U Desire gets this right. The reviews reflect NYC expectations: quick, affordable, and friendly service, with enough menu variety to keep regulars coming back. The smoothie bar is a nice Park Slope touch, aligning with the area’s health-conscious crowd.
Location & Accessibility
Located in Park Slope, Food U Desire is easy to reach:
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Subway: Near the F, G, and R trains at 7th Ave/9th Street.
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Bus: Served by the B67 and B61 routes.
Nearby attractions drive steady customer flow:
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Prospect Park – Families and joggers stop in for sandwiches and smoothies pre- or post-park.
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Union Hall Comedy Club – Brings late-night crowds needing hearty bites.
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Barbes – Live music venue across the avenue; perfect for after-show food runs.
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Park Slope Food Coop – Health-conscious members find smoothies and wraps convenient here.
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Old Stone House – Tourists and school trips make lunch-time business brisk.
Together, these create a steady cycle: morning commuters, midday families, and late-night revelers. Food U Desire’s long hours capture each wave.
Genius Marketing Analysis
GI (Genius Insight):
Food U Desire offers trustworthy variety at neighborhood pricing, with the added bonus of smoothies and specials that make it feel slightly elevated compared to a standard deli.
MDA (Marketing Action):
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Lean into morning loyalty with the free coffee deal by marketing it on social media.
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Brand the smoothie program as “Fuel U Desire” for health-conscious Park Slope appeal.
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Push late-night delivery promos to capture the comedy/music venue crowds.
Genius Ideas (10)
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Morning Rush Card – Buy 9 breakfast sandwiches, get the 10th free.
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Picnic Packs for Prospect Park – Sandwich + drink + chips in ready-to-go boxes.
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Late-Night Comedy Meal Deal – Discounted sandwiches after 10 PM for Union Hall & Barbes crowds.
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Smoothie Subscription – Prepaid weekly smoothies for Park Slope Food Coop members.
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QR Menus in Multiple Languages – Help tourists and international families order with ease.
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Family Dinner Bundles – Pasta trays, salad, and drinks for quick weeknight takeout.
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Tourist Snack Kit – Black-and-white cookie, sandwich, and bottled water for park and museum-goers.
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Kids’ Mini Menu – Smaller wraps and smoothies for stroller families.
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Neighborhood Guide Collab – Partner with local Airbnb hosts to recommend Food U Desire for breakfast/lunch.
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Review Reward – Leave a Google review, get $1 off your next smoothie.
Conclusion
Food U Desire is more than just a deli—it’s Park Slope’s dependable food hub. With hearty sandwiches, fresh smoothies, and hours that stretch until midnight, it embodies what a Brooklyn deli should be: adaptable, welcoming, and endlessly useful. As the neighborhood continues to evolve, Food U Desire has the opportunity to stand out not just as a grab-and-go spot, but as a cornerstone of daily life in Park Slope.
Q & A
Q: What are Food U Desire’s hours?
A: Open daily from 7:00 AM to 12:00 AM.
Q: What’s the price range?
A: Most sandwiches and specials range from $7–$12, making it affordable by Park Slope standards.
Q: Do they deliver?
A: Yes, via Grubhub, DoorDash, Seamless, and their website.
Q: What’s the most popular item?
A: The Chopped Cheese on a Hero and the Grilled Chicken & Avocado sandwich are customer favorites.
Q: Is it wheelchair accessible?
A: The storefront is ground-level, though seating is limited and mainly geared toward takeout.
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